Stuck for a new idea for your 2009 trade shows or exhibitions? We might just have the answer for you!
We were asked by London PR Agency Beattie Communications to come up with a novel way of promoting their new client easyJet. They wanted us to build a mobile sauna complete with smoke effects, lighting hot coals, internal benches and lighting to transport a team of scantily clad models around London and they wanted it within the week.
Amid much whining by the guys in the warehouse, we cracked open another industrial sized tub of midnight oil and worked through the night to produce the 5 metre long PR trailer in time for the product launch. Oddly enough, finding someone to drive the tow vehicle and 15 seater minibus to transport the partially clothed models around London wasn